“Launch Your First Paid Offer” Challenge
Green Ford pickup backing a wooden boat named Purpose into a misty lake at sunrise

“Launch Your First Paid Offer” Challenge

Draft, price, and package your first offer, in just 3 sessions.

Take something you’re really interested in and create your first paid offer.

The Challenge Workbook shown on a tablet on a lakeside table

3 sessions (1 hour each) · Live on Zoom · Eastern Time

7 PM—VIP Hour

An exclusive hour with Jason before General Admission joins: deeper teaching, guided questions, and a dedicated time for you to ask your questions.

8–9 PM—General Admission

The challenge teaching, for both General Admission and VIP ticket holders.

VIP includes both sessions each evening.

It’s time to put the boat in the water.

Create your own $27 live offer.

Most people stay stuck for months in productive procrastination, tweaking content, graphics and fonts on their website, YouTube and social media channels, or setting up a business structure before they’ve even recorded a video or created something to sell.

In 3 sessions (1 hour each), you’ll create your own $27 live offer: a paid session you deliver on Zoom, built around something you know and care about.

Whether you’ve been planning and strategizing for months, or this is all brand new to you, it’s time to leave the shoreline and create your ripple in the lake.

Turn what you know into an offer people will pay you for.

You have knowledge, experience, or an interest you’d love to share. What could that become for someone else?

Over 3 live sessions, I’ll help you shape it into your own $27 live offer—with a clear result for the people who join and a plan to invite your first guests.

Why a $27 offer?

You might be thinking: That sounds way too small. How can I make any money with that?

So here’s the “what if.”

What if 10 people joined your first live session at $27? That’s $270 for 75 minutes of sharing something you care about. What if 20 joined? That’s $540.

And the money is only part of it. What if those 75 minutes also gave you:

  • A list of people who like and appreciate what you share.
  • A room you can invite to your next offer, one worth more than $27.
  • The confidence that comes from doing it once, for real.

Here’s why it works. For years, the ask online has been free: download my free worksheet, watch my free webinar, grab my free prompts. People sign up, and most never open it.

When you ask someone to pay, even $27, something changes. You’re feeling it right now. When you pay, you pay attention. You show up and keep the appointment your credit card made. Your customers will do the same.

That’s what I’ll teach you: how to invite people into small paid commitments they actually follow through on, so you can help them even more with your bigger offers.

Build it once. Run it again and again.

You only build your offer one time. After each session, you’ll look at how it went, make small improvements, and run it again: once a month, twice a month like I do, or even every week. It’s one system you can run as often as you like.

At its heart, every session is an invitation for people to get to know you: who you are, what you value, and how you can help them get what they want. Everything else grows from that trust, and there’s nothing better for building it than teaching live, connecting with people, and helping someone get a real result.

Everyone can do this. I’ll show you how.

Want to go deeper? Join the VIP hour.

Each evening begins with an exclusive VIP hour, before General Admission joins us. It’s the more interactive room, where we go deeper together.

  • Deeper teaching on how offers come together, beyond what we cover in the main session.
  • Guided questions you’ll answer and share, including the beliefs that can make sharing what you know feel hard.
  • Time set aside for your questions, plus longer replay access and everything in General Admission.
Jason Grills, your Challenge host
Your host, Jason Grills

3 sessions from now, you’ll have your first paid offer.

And a clear next step to share with the right audience.
Open notebook and a Peninsula Lake chart, a pen, laptop, and Purpose mug on a dock table, the wooden boat and boathouse on the lake beyond

Your first paid offer in 3 live sessions.

Session 1
Open notebook beside a Peninsula Lake chart, black pen, and Purpose mug on a dock table

Chart your route

See why a small live offer is a simple, doable first step—and choose what yours will be about.

  • See the ways people turn what they know into income: live events, courses, books, podcasts, newsletters, and more.
  • Discover why a $27 live session is the simplest way to get paid first, and what it sets up for later.
  • Choose your subject and the people you’re meant to help.
Session 2
View from the green pickup of the wooden boat on its trailer at the lake's edge

Build your offer

Shape a session people will be glad they paid for.

  • Name your session and the one result people will leave with.
  • Outline what you’ll share, step by step.
  • Plan how you’ll deliver it live on Zoom.
Session 3
View from the helm of the wooden boat: wood steering wheel, gauges, and the calm lake ahead

Launch your offer

Invite your first guests with confidence.

  • Write the invitation that tells people what they’ll get and how to join.
  • Set up a simple way for people to sign up and pay.
  • Put a date on the calendar and leave with your launch plan.

By the end of the third session, you’ll have

  • Your own $27 live offer, named and outlined, with one clear result.
  • The invitation you’ll send to fill it.
  • A simple way for people to sign up and pay.
  • A date for your first session, and the confidence to show up and deliver it.
Wooden boat moored beside the boathouse, with a chalkboard on the dock
Cover of the Challenge Workbook, with Jason Grills: an illustrated Peninsula Lake chart with three numbered stops

Included with every ticket: your Challenge Workbook.

Your Challenge Workbook brings the frameworks, teaching stories, and questions together in three session PDFs—so you can see what you’ll offer, why someone wants it, and how you’ll invite your first guests.

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“Launch Your First Paid Offer” Challenge ·

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Frequently asked questions

Is three sessions really enough time?

Yes, because we keep it simple. Session by session, you’ll choose your subject, name and outline your $27 live offer, and write the invitation that fills it. By the end of the third session, your offer is created and ready to launch.

Do I need to have my niche figured out?

Come with a subject or interest you’d like to share. You don’t need your whole niche, audience, or business figured out, and you don’t need an offer yet—we’ll shape your subject into one clear paid session together. You don’t need to have taken another program with me to join.

Will I need to build a whole course?

No. Your first offer is a simple $27 live session you deliver on Zoom. We’ll look at other ways people share what they know, like books, podcasts, newsletters, and courses, but none of them is required. The goal is a clear offer with a price and a launch plan—not a fully built course, website, or business in three sessions.

Do I need to be a coach or consultant?

No. You don’t need to identify as a coach, consultant, business owner, or entrepreneur. We’ll focus on what you know and how you could use it to help someone.

What if I have a full-time job?

Yes—you can begin alongside your job. Join us for 3 evening sessions, with a session PDF that keeps the frameworks, teaching stories, and questions together so you can return to them when you need them. General Admission includes a 24-hour replay window for each teaching session; VIP gives you through ,an extended window to revisit the challenge teaching.

What’s the difference between General Admission and VIP?

Both tickets include all three 8 PM challenge teaching sessions and your Challenge Workbook: three session PDFs with the frameworks, teaching stories, and questions to help you shape your first offer.

VIP begins at 7 PM with an exclusive hour with Jason: deeper teaching on how offers come together, guided questions you’ll answer and share, and time set aside for your questions. VIP also includes the 8 PM teaching and the extended replay window shown on this page.

Will I be able to ask questions?

Yes, in the VIP hour. General Admission is focused teaching: you get the complete lesson and every exercise, and I’ll close each session by asking for your biggest takeaway.

If you want my input on what you’re building your $27 offer around, that’s what VIP is for. We go deeper into how offers come together and the psychology of why people say yes, with time set aside for your questions each evening.

How do the replays work?

General Admission: Each challenge teaching replay is available for 24 hours after it is posted, including the final session.

VIP: The challenge teaching replays remain available through until the extended replay deadline, announced with the dates.

What if I can’t attend?

All sales are final, but your seat isn’t lost. Email me at [email protected] before your first session, and I’ll move you to the next challenge.

Let’s launch your first paid offer.

Make something meaningful out of what you know. Create your first paid offer with me—and give people a way to take the next step with you.

No payment today
Pre-register
Find your best niche.
Then take what you’ve lived and learned and help someone who’s just a few steps behind where you are.
“Launch Your First Paid Offer” Challenge · © 2026

The “Launch Your First Paid Offer” Challenge gives you practical steps to create and launch your own offer. Individual results vary, and no specific income or sales results are guaranteed. What you get out of it depends on the work you put in.